A/B testing

5 Advantages of performing an A/B test to increase sales of your E-Commerce

Equipo de UX 07/12/2021

The A/B test It is a concept that arises to know the profitability of a business online as well as the Conversion Rate Optimizaton (CRO). As a general rule, the conversion rate of a e-commerce It is usually 1% to 3% and, depending on those values, a result can be obtained.