How to improve internal communication with a mobile app

Equipo Comunicacion 20/02/2024
    Imagen de aplicaciones móviles para empresas que revolucionan la comunicación interna y aumentan la productividad del equipo.

    In this article, we explain how a well-designed mobile app will revolutionise the way teams communicate and collaborate, and why it increases productivity. Discover the impact of mobile apps for business and how they can transform the efficiency of your team;

    The era of mobile apps for business

    In today’s business world, effective internal communication is key to the success of any organisation. Businesses have witnessed a digital revolution in recent years, and mobile apps have become essential tools to improve efficiency and productivity for companies.

    Why? Because the proportion of remote work has been increasing, thanks to the possibilities offered by technology; This implies the need for effective coordination and fluid communication between team members; And we are not only talking about telework, but also about employees who have to travel and move continuously.

    They all need to more effectively manage the delivery of services to customers and this demands good internal coordination. Having real-time data and information makes it easier to allocate resources and respond to changing needs;

    Other advantages of mobile solutions are explained below;

    Accessibility anytime, anywhere

    One of the highlights of these technologies for improving internal communication is accessibility anytime, anywhere. This means that the employeescan access information and work tools from any location, without being limited to the physical office. This flexibility is a significant change in the way organisations approach this aspect that influences both productivity.

    Facilities for use

    This refers to physical work locations, such as offices, manufacturing plants, warehouses, and any other place where employees perform their tasks. Such a mobile tool challenges the traditional notion that communication and collaboration only happens within the office;

    Customization

    Customisability is one of the great advantages of these tools; It means that they can be tailored to meet the specific needs of companies, their workflows and internal processes; Personalization is a key factor that makes the difference for the improvement and good work of employees.

    Real-time interaction

    This feature allows workers communicate and collaborate in real time, which has a significant impact on efficiency, decision-making and problem-solving. Teamwork is essential in some sectors, so information needs to be as up to date as possible;

    How to improve internal communication with a mobile app

    Having understood the importance of apps corporate mobiles, let’s look at how they can be leveraged to improve the flow of communication between staff.

    1. Centralize Information. One of the key advantages of software is the ability to centralize information. Documents, policies, press releases and other relevant information can be included in one place; This makes it easier for employees to find what they need without having to search through multiple sources.
    2. Promote two-way communication; Effective communication involves listening as much as talking; The app can include features that allow the template to give feedback, ask questions and express concerns. Encouraging two-way communication creates a more collaborative environment;
    3. Notifications and updates in real time. Push notifications are a powerful tool to keep employees informed at all times. Alerts can be sent about important events, policy changes, project updates and more;
    4. Instant messaging and group chats; Integrating a messaging function allows members of a company to communicate efficiently; Chat groups can be made for specific teams, projects or topics, facilitating collaboration;
    5. Organisation with calendars and events; Keeping everyone up to date on events and meetings is crucial; A app mobile can include shared calendars and reminders to make sure no one misses an important appointment.
    6. It prioritises data security and privacy; The security of corporate information is essential; This requires that the application complies with the necessary security and privacy standards to protect confidential information;

    Case study: mobile applications for businesses

    It is inspiring to see how several organisations have implemented such solutions to improve their communication. Here is an example of how the company POTS cleverly took advantage of this technology.

    POTS

    POTS is a startup that originated in Barcelona with the initial purpose of promoting the reuse of packaging; POTS is developing a household packaging management system that gives companies in the FMCG sector the opportunity to adopt the reuse of their product packaging; This represents a commitment to the circular economy and solves the problem of waste generation associated with mass consumption;

    Our project focuses on the creation of two mobile apps for iOS and Android, designed to be accessible and efficient.

    • The first application is aimed at consumers and allows them to register PotCases, keep a reuse log and access information about the products that are part of the reuse programme. In addition, it integrates with service providers for a complete experience; This application includes advanced tracking and internal communication to facilitate interaction between consumers and businesses.
    • The second application is designed for operators and simplifies cleaning and validation processes, ensuring an efficient workflow. It enables seamless internal communication between operators and corporations, improving coordination and efficiency in service delivery;
    • To efficiently manage the access of users, corporations, products and the status of PotCases, we have developed a backoffice web application. This application centralises all data in a CosmosDB database, ensuring accurate control and effective information management;

    Why you need a mobile app for your business

    In a market where digital transformation is the norm, internal communication is critical to success. The mobile appoffers an effective solution to improve this aspect, centralise information and foster collaboration. Implementing a app mobile requires careful planning and a focus on usability and security.

    Mobile applications for businesses like ours are transforming the way organizations communicate internally and leverage advanced functionality to achieve greater efficiency and sustainability in their operations.

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