Customer Journey

How do you make bots sound like people?

Equipo de UX
Equipo de UX 02/07/2025

Conversational AI is redefining business-customer interaction. In this article, we analyze how conversational design can make bots sound natural, build trust, and improve the user experience. We explore the evolution from click to dialogue, the challenges of conversational UX, and future trends.

Mind maps, what they are, what they are for and how they can help us in the design process.

Equipo de UX
Equipo de UX 23/03/2023

Mind maps represent a simple way to analyze aspects of interest for the optimization of the company. Let’s see what exactly they are.

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